《2025年高考模拟试题汇编高中英语》

C
If you've noticed you're getting less while your bill almost stays the same, it's not just you. “Shrinkflation”—reducing a product's size or quantity while keeping its price stable—is showing up in shops around the world.
As the global economy struggles with inflation (通货膨胀), rising material costs and higher human cost, consumers are bearing the increasing production prices. “Consumers are more likely to notice how their purchases are affecting their wallets than the amount of product ‘lost’ when sizes decrease,” says Mark Stiving, the chief pricing educator at Impact Pricing. As a result, companies use shrinkflation to make consumers “less painful”.
Yet even as shrinkflation comes with inflation, the problem doesn't end after inflation does. Once the new sizes are on the shelf, they are likely to stay that way. “Shoppers don't have a choice. They have to adapt themselves to the changes,” adds Stiving. There are rare exceptions, but companies generally take the opportunity to get more profits.
For many companies, shrinkflation seems to be unavoidable. In food industry, for example, where customers are highly sensitive to price, lifting prices might make customers jump ship to another brand. But facing the continuous inflation, the companies have to do something to maintain their profits. Introducing small reduction in the size of their goods should enable them to improve profits while keeping their prices competitive. But once customers notice the change, they might feel fooled, leading to a loss of trust and confidence.
Some grocers are using stickers to remind shoppers of shrinkflation, but still, it's a tough hit to the bottom line—especially because the price of products generally doesn't fall as inflation does. Consumers may need to examine both price and size sensibly as they shop, and make sure they don't fall into the trap of that super size on the shelf.
8.Why does shrinkflation make consumers “less painful” according to Stiving?
A. Shrinkflation reduces human cost.
B. Shrinkflation raises purchasing power.
C. Consumers become more aware of size.
D. Consumers experience little increase in cost.
9.What is Paragraph 3 mainly about?
A. The concerns of shoppers.
B. The interests of companies.
C. The impact of shrinkflation.
D. The phenomenon of inflation.
10.What is the author's attitude to the shrinkflation in Paragraph 4?
A. Favorable.
B. Objective.
C. Dismissive.
D. Unclear.
11.What should consumers do according to the last paragraph?
A. Draw a bottom line.
B. Put warning stickers.
C. Choose smaller packs.
D. Make a conscious decision.

答案： 8.D 细节理解题
【定位句】“Consumers are more likely to notice how their purchases are affecting their wallets than the amount of product ‘lost’ when sizes decrease,” says Mark Stiving, the chief pricing educator at Impact Pricing.(第二段第二句)
译文：Impact Pricing 公司的首席价格顾问 Mark Stiving 表示：“与产品规格缩小导致的‘损失’量相比，消费者更有可能注意到他们的购买行为对自己的钱包的影响程度。”
【解析】该题问的是根据 Stiving 所言，为什么缩水式通胀使消费者“不那么痛苦”。根据定位句可知，和商品规格的缩小相比，消费者更关注的是商品的价格，价格没有什么增长，消费者就不会那么心痛。故选 D。
9.C 段落大意题
【定位句】Yet even as shrinkflation comes with inflation, the problem doesn't end after inflation does. Once the new sizes are on the shelf, they are likely to stay that way.(第三段第一、二句)
译文：然而，即使缩水式通胀伴随着通货膨胀而来，但当通货膨胀结束之后，(商品规格缩小的)问题并不会随之消失。一旦新规格的产品上架，它们很可能就会一直这样下去。
【解析】根据第三段内容尤其是定位句可知，本段主要讲了缩水式通胀的影响，即使通货膨胀结束，产品的规格一旦缩小，就很难再变回原来的大小。故选 C。
10.B 观点态度题
【定位句】But once customers notice the change, they might feel fooled, leading to a loss of trust and confidence.(第四段最后一句)
译文：不过，一旦顾客注意到这一变化，他们可能会觉得自己上当受骗了，从而(对商家或商品)失去信任和信心。
【解析】根据第四段内容尤其是定位句可知，对许多公司来说，缩水式通胀是难免的，但也可能导致消费者对产品丧失信任。由此可推知，作者对缩水式通胀的态度是客观的。故选 B。
11.D 推理判断题
【定位句】Consumers may need to examine both price and size sensibly as they shop, and make sure they don't fall into the trap of that super size on the shelf.(第五段最后一句)
译文：消费者在购物时可能需要理智地检查(商品的)价格和规格，确保自己不会落入货架上所谓的“超大规格”的陷阱。
【解析】该题问的是根据最后一段内容，消费者应该做什么。根据定位句可推知，消费者应该做出慎重的决定。故选 D。