《2025年学习指导用书英语第五册》

二、选择适当的句子完成对话，并将序号填在横线上。
A. We shouldn't spend too much on one type of promotion and ignore the other.
B. Some team members think we should focus on in-store promotions, while others believe online marketing is the way to go.
C. For example, we could run targeted ads on popular social media platforms.
D. That way, we can reach more customers both online and offline.
E. This way, customers can try the product then and there.
A: We're discussing the new product promotion strategy, and we have different opinions on which approach to take.
B: I know. 1) ______
A: Exactly. I prefer online promotions. There's a huge market online. 2) ______
B: That's true. But in-store promotions can also be effective. We could organize product demonstrations and offer samples directly to customers. 3) ______
A: I see your point. Maybe we can do both. 4) ______
B: Sounds good. We also need to consider the promotion budget. 5) ______
A: Right. Let's calculate the costs and create a balanced plan that combines both approaches.

答案： 1. B
解析：A提到有不同意见，B回应具体意见分歧，B项“一些成员认为应专注店内推广，另一些认为网络营销是出路”符合。
2. C
解析：A说喜欢线上推广，C项举例线上推广方式（社交媒体定向广告），衔接自然。
3. E
解析：B说店内可以产品演示和提供样品，E项“这样顾客可以当场试用产品”解释好处，合适。
4. D
解析：A说可以两者都做，D项“这样能线上线下接触更多顾客”说明两者结合的好处，正确。
5. A
解析：B提到预算，A项“不应在一种推广上花太多而忽略另一种”符合预算考虑，合理。

三、写作练习。
请根据上一题对话的内容写一篇短文，介绍在产品推广策略讨论中出现的分歧以及相应的解决办法。
要求：
1. 所写内容应与对话内容意思相符，涵盖其要点，词数100左右。
2. 用你自己的语言来表达，可以改写对话中的句子，但不可以照抄原句。

答案： When discussing the new product promotion strategy, team members had different opinions. Some preferred in-store promotions, while others favored online marketing. Those who liked online promotions thought there was a huge online market and suggested running targeted ads on social media. Supporters of in-store promotions believed product demonstrations and samples could let customers try products directly. Finally, they decided to combine both approaches to reach more customers online and offline, and also planned to calculate costs to create a balanced budget plan.